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Projection Mapping & Lighting Design for WAVEFORMS

experiential lighting installation

Projection Mapping & Lighting Design for WAVEFORMS at Mt. Auburn Winter Solstice

AVFX partnered with Masary Studios to deliver projection mapping and immersive lighting design for WAVEFORMS, an annual sensory experience that transforms the environment through light, motion, and storytelling.

Since 2021, AVFX has supported WAVEFORMS with technical execution designed to create a seamless, immersive attendee experience.

projection mapping and lighting design for immersive events

What Is WAVEFORMS at Mt. Auburn Winter Solstice?

WAVEFORMS is an immersive winter solstice experience that invites attendees to explore light, sound, and environment in a reflective, sensory-driven setting.

The event blends creative direction with technical production to create a continuous, walkable experience.

projection mapping event production
immersive event design services

The Challenge

Delivering projection mapping and lighting for an immersive outdoor experience required:

  • Seamless integration with natural and architectural elements
  • Consistent performance across varying environmental conditions
  • Support for continuous attendee flow
  • Alignment with a highly intentional creative vision

The Solution: Integrated Projection Mapping and Lighting Design

AVFX delivered a fully integrated system combining projection mapping and experiential lighting design to support the WAVEFORMS experience.

Projection Mapping for Immersive Environments

Projection mapping was used to transform physical surfaces into dynamic visual elements:

  • Environmental and architectural projection mapping
  • Visual storytelling aligned with the WAVEFORMS experience
  • Seamless blending of digital content with physical space

Immersive Lighting Design

Lighting design shaped how attendees moved through and experienced the environment:

  • Atmospheric lighting to guide movement and pacing
  • Layered illumination to create depth and immersion
  • Precision-controlled systems for consistent performance
outdoor projection mapping

Experience Design Strategy

The experience was designed to encourage exploration and engagement.

Key design considerations included:

  • Creating a natural flow through illuminated environments
  • Enhancing emotional connection through lighting and projection
  • Supporting a multi-sensory journey without overwhelming the space

Results of Projection Mapping and Lighting Design

The integrated approach delivered:

  • Increased attendee immersion and engagement
  • A cohesive multi-sensory experience
  • Reliable execution across multiple years (2021–present)
  • Strong collaboration between creative and technical teams

Why Projection Mapping and Lighting Matter for Immersive Events

Projection mapping and lighting design define how attendees experience a space.

They influence:

  • Movement through the environment
  • Visual focus and attention
  • Emotional response

For experiential events, these elements are foundational to success.


FAQs

What is projection mapping in event production?

Projection mapping uses digital projection to transform physical surfaces into dynamic visual displays that align with storytelling or environmental design.

How does lighting design impact immersive events?

Lighting design shapes mood, directs attention, and influences how attendees move through and interact with a space.

What types of events benefit from projection mapping and immersive lighting?

Experiential events, cultural installations, brand activations, and outdoor environments benefit from integrated projection and lighting design.


Related Services

Ready to Design an Immersive Experience?

Work with AVFX to deliver projection mapping and lighting design that transforms environments into engaging, sensory-driven experiences.